Wednesday, January 21, 2009

Allow me to introduce...Ourselves.


Since 2001 we have helped small specialty businesses succeed by taking full advantage of the Internet as a primary marketing medium. Over that time we have identified that there is no better, more efficient and effective, way for small businesses to reach their customers and sell their products than to do so online.


Small businesses represent the majority of our economy on multiple levels. Small businesses are in the greatest need when it comes to the services we offer. Small businesses are still relatively under-served when it comes to marketing effectiveness and overall business strategy. It is for these reasons that we started Cazbah and continue to support our 100s of customers with services and support that are unmatched in the industry.


Our commitment to our small business customers runs so deep that we base our success on their success, according to their definition of the term. We have not been disappointed. However, I will say that when we first introduced the Cazbah business model back in 2001 there were many, in the Internet Industry at that time, who swore it would never work. It’s interesting to note that many of those same people who told us we would fail are no longer in business, while Cazbah has grown exponentially, year-over-year.


It’s really quite simple: “Do unto others as you would have them do unto you.” Treat people with respect and dignity; give them the support that they need to get them to their goals, and it’s amazing what can happen. The more colloquial version is, “you get back what you put out,” or “give to get.” We have gotten back loyal Cazbah customers that renew with us annually at an astoundingly high rate of 90% or better, voluntarily!


We have turned the page on a new chapter at Cazbah. In many respects we have reached the next stage of our business growth. Our business model has proven itself to be stable and robust at all levels; we are a rapidly growing (albeit managed growth) organization with departments and middle management in place; our technology is being continuously improved and the work processes that we employ on our customer’s behalf are accomplishing their marketing objectives daily.


We have so many good things to talk about and it’s now time for us to do so. We will use Cazblog as a medium through which we communicate the good news that we have to share with our community. We won’t just talk-the-talk. Real expertise comes from direct, personal experience, which we have a whole lot of, years and years worth actually! We walk-our-talk daily and we intend to share those experiences with you here on Cazblog.


All of us at Cazbah will be contributing to Cazblog so, it should be very interesting. The range of topics will be diverse for sure but will stay fairly well centered on company related information, Internet Marketing (in its broadest definition) and the challenges, successes and occasional failures of our Cazbah customers. Please check back often to collect the new information contained here. I sincerely hope that we can help you take that next step towards your success on the Internet.


Thank you for your time. I look forward to getting to know you better. Please communicate with us and let us know how we can help you.


Sincerely,


Charles





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